I was one of the main social media content creators for the recent bestselling book, 'The Fly Who Flew to Space'. I worked with logo assets and character icons the book's illustrator provided, but everything else is original to me!
The account is here. Click to check out post numbers.
These were some of the assets I created (or modified from other assets) for the project. We didn't have book mockups, white and black versions of the logo, or favicons - until I stepped in.
The PR campaign and social media push were hugely successful, reaching multiple bestseller lists.
These were the main fonts and hues I worked with.
The book appeared on news media all over the country - here it is in Times Square!
I put together illustrations to showcase the "space facts" part of the social content. They had to work illustratively while maintaining a large space for the fact itself.
